Touting “a new revolution in Williamsburg,” New Town Shops on Main embraces a smart growth strategy while celebrating the character of the local Colonial history. As the central component of the New Town development, this animated shopping street creates an urban destination in the heart of the suburbs. Envisioned as a traditional neighborhood development, New Town unites multiple land uses in a compact, pedestrian-oriented setting. Set amid landscaped plazas, fountains and graceful sidewalks, New Town Shops on Main serves as the social and commercial heart of New Town. By integrating shopping, housing, entertainment and workspace in a human-scaled environment, New Town epitomizes the planning concepts of New Urbanism.
Client: Developers Realty Corporation
Project Size:
Retail/Entertainment – 300,000 SF
Office/Research Space – 500,000 SF
Residential – 1,000 porch and traditional homes
Overall – 365 Acres
Major Tenants:
• Ben & Jerry’s
• Bank of America
• Iron-Bound Gym
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